Building Fashion Magazines' Editorials: How Editors Pull Clothes From Brands
365 days of fashion: the e-ncyclopedia of fashion
Monday, April 22, 2024
Today we want to share with you what happens behind the scenes of a fashion magazine, focusing on editorials. You know when you open your favorite magazines and find those beautiful images shot in a studio, a city, or a tropical island? Well, those are the editorials (not to be confused with the advertising pages).
If you have ever wondered how editors choose the clothes and accessories for these shootings, today we are revealing the process.
Did you know that editors make most of their choices about which pieces they want to use for a magazine editorial during fashion weeks?
When editors attend fashion shows (or watch them online),